If your business is excellent but impossible to find on Google, you're losing customers every week to competitors who aren't necessarily better — just more visible. In Montreal, almost every search for a local service starts on Google or Google Maps, and the vast majority of clicks go to the top positions. This page explains clearly what local SEO is, what we actually do for you, and what you can start improving yourself today.
What exactly is local SEO?
Local SEO covers everything that makes your business appear when a customer searches for a service near them. In practice, it targets two places:
- The local pack — the block of three businesses shown with the map, right at the top of results. It's the most coveted spot: those three listings capture most of the calls.
- The local organic results — the classic links below, where your website can rank for searches like "kitchen renovation Verdun" or "accountant Plateau."
This isn't advertising: you don't pay per click. It's an asset that, once built, keeps bringing you customers month after month.
What our local SEO service includes
Here's exactly what we work on to move your business up:
- Google Business Profile optimization. The right primary category — the number-one local ranking factor — then every field: services, description, hours, service area, recent photos, regular posts.
- Consistent business details (NAP). Your name, address, and phone must be identical everywhere: website, Google profile, Yellow Pages, directories, social media. Inconsistencies blur your signal and drag your ranking down.
- Local citations and directories. Listing and cleaning up your presence on the directories Google and customers check — the external "proof" that your business exists and is trustworthy.
- Review generation. A simple, ethical strategy to earn regular, authentic Google reviews and respond to them — one of the most powerful levers for both ranking and conversion.
- On-page optimization and local content. Titles, tags, structure, and service pages that tell Google clearly what you do and where — all in English and French.
- Tracking and reporting. Google Analytics and Search Console set up properly, with clear reporting: where you rank, where your customers come from, and what to improve next.
How we do it (our method)
No magic formula, no empty promises — a transparent method we also apply to our own site:
- Starting audit. We look at where you stand: Google profile, current rankings, competitors, technical health of the site, reviews. You get a clear, honest picture.
- Prioritize by impact. We tackle what moves the needle fastest for your industry first — often the Google profile and reviews.
- Execution. Optimizations, content, citations, technical fixes — step by step, no jargon.
- Measure and adjust. Each month we measure, show you results in plain language, and adjust.
The Montreal context: what makes our market unique
Montreal isn't a local market like any other, and a generic approach fails here:
- Two languages, two markets. Your customers search in French and English. A Plateau clinic, a West Island roofer, a Rosemont restaurant — each can lose half its customers by optimizing in only one language. We work both.
- Very distinct neighbourhoods. "Renovation Verdun," "dentist Anjou," "accountant Laval": local search plays out at the neighbourhood and suburb level. Naming your service areas precisely (Montreal, South Shore, Laval, Longueuil…) makes a real difference.
- Uneven competition. Many Montreal businesses have an incomplete Google profile and a neglected website. That's good news: serious work lets you pass established competitors who are lazy about their digital presence.
Your local SEO mini-checklist (do it today)
Here's what you can check yourself, for free, in 20 minutes:
- ☐ Is your Google Business Profile claimed and complete (category, hours, photos)?
- ☐ Is your primary category as specific as possible ("Physiotherapy clinic," not "Clinic")?
- ☐ Are your name, address, and phone identical on your site, your profile, and directories?
- ☐ Do you have recent reviews (under 3 months old), and do you reply to them?
- ☐ Do your service pages name your city and neighbourhoods naturally?
- ☐ Are you listed on Bing (that's what ChatGPT reads)?
Every unchecked box is a missed opportunity — and something we fix for you.
Why Artificial SEO
- Founded by an AI engineer. We understand the technology behind ranking, beyond marketing slogans.
- Bilingual by design. English and French, because that's how Montreal searches.
- A step ahead on AI. We don't just do local SEO: we also make you visible in the answers of ChatGPT, Perplexity, and Gemini — a GEO expertise still rare in the market.
- Transparent. Honest expectations, clear reports, no promises we can't keep.
How much does it cost?
Our local SEO packages start at around $500 per month and adjust to your industry, competition, and scope of work. But we never start by selling you something: we start with a free audit that tells you exactly where you stand and what you actually need. Then you decide, fully informed.
Frequently asked questions
How long before results?
The first improvements on the Google profile often show within a few weeks; the top 3 for competitive searches typically takes 3 to 6 months. It's an asset that strengthens over time.
Do I need a website?
An optimized Google profile already generates calls, but a site clearly strengthens your local SEO and serves as the base for AI visibility. We work with your existing site or help you build a simple one.
Is my Google profile enough?
It's the starting point, rarely enough on its own in Montreal. Consistent business details, citations, reviews, and local content make the difference between existing and appearing in the top 3.
Does it also help with ChatGPT?
Yes — AI engines read the same signals as Google. Strong local SEO is the foundation that also makes you recommendable by AI. Here's the difference between SEO and GEO.
Where do you stand on Google? Find out free
We analyze your Google profile, local ranking, and presence — then show you exactly where you're losing customers and how to win them back. No commitment, in English or French.
Get my free local audit →